A develops brand algorithms by looking at both online and offline data points to determine who to reach and where to target them.

Advertising and marketing effectiveness is not borne from an idea, according to BMF’s Anna Bollinger, executive planning ...

Google’s first-stage retrieval still runs on word matching, not AI magic. Here’s how to use content scoring tools accordingly ...

Argonaut's stock pickers are looking at early stage explorers, and their key stock pick is an African gold hunter with serious pedigree.

Dear Algo! That’s it. Parents, kids, just give in. Talk to the algorithm. She knows what’s best. Larry Wilson is on the ...

Lockheed Martin has secured a nearly $148 million contract modification from the U.S. Department of Defense to certify Israel ...

NPR's Scott Simon speaks with Laura Atkinson and Justin Hicks of Louisville Public Media about shape note singing and its influence across the American musical tradition.

Comedian, writer, and internet personality EJ Marcus gives us an inside look at his internet habits, including his last ...

Follow my expert advice to make your Windows 11 PC faster, regardless of its age or specs, without compromising the appearance and functionality of the OS.

Google’s Performance Max bundles search, display, YouTube, Discover, Gmail and Maps into one AI-driven campaign. The catch ...

A new study published in Nature has found that X's algorithm—the hidden system or "recipe" that governs which posts appear in your feed and in which order—shifts users' political opinions in a more ...

The plaintiff, a now 20-year-old woman, is seeking to hold social media companies responsible for harms to children who use ...