A develops brand algorithms by looking at both online and offline data points to determine who to reach and where to target them.

Office worker A recently discovered an unusual result while searching for "Instagram" on the Google search engine. Every time the search term was entered into Google’s search bar, the Instagram ...

The X algorithm’s promotion of conservative content may shift the political opinions of those who switch to its “For You” tab after previously using a purely chronological feed, a study published ...