Just over a year after getting approval to join the grid, the sport’s newest team will make its debut this week. And the U.S.-based brand wants to keep the expe ...
The arrival of Cadillac on the grid for the 2026 Formula 1 season marks the entry of a completely new team to the sport for the first time in a decade. After much politicking, the American-owned ...
Cadillac spent around $7 million-8 million to reveal its first F1 livery during Super Bowl LX Cadillac F1 Team Prime Tire Newsletter | This is The Athletic’s F1 newsletter. Sign up here to receive ...
Cadillac's 2026 car and livery feature a white and black design, with the sides of the cars different colors. Cadillac F1 Team Sunday’s Super Bowl marked the first of multiple debuts for Formula 1’s ...
Cadillac’s Formula 1 team may have already completed several days of on-track action, but it wasn’t until Sunday night’s Super Bowl that Formula 1’s 11th team officially launched its debut campaign.
The Cadillac Formula 1 team has launched its 2026 race livery during a commercial break at Sunday's Super Bowl. To maximise exposure in the U.S., the all-new team picked a spot during the country's ...
General Motors hopes to turn a fourth-quarter Super Bowl commercial into the equivalent of a moon launch for the automaker’s debut in Formula 1 racing. A 30-second ad offers a first look at the livery ...
Cadillac is entering Formula 1 with big-brand swagger and a long-term plan to race with American-made engines by the end of the decade. In the short term, expectations are brutally realistic, but this ...
A new era of Formula One is about to dawn. Not only is the sport ushering in its biggest shakeup of rules and regulations in decades, but this season, it’s also welcoming a brand-new proverbial kid ...
At the Detroit Free Press Breakfast Club Series on Tuesday, automotive leaders Mark Reuss, of General Motors, and Roger Penske, a racing executive and business man, discussed the automotive industry.
This rare opportunity to purchase the Celestiq means you won’t have to endure a lengthy wait to acquire Cadillac’s flagship car. A nearly-new Cadillac Celestiq is for sale in California for $418,575, ...