The Incredible Unknowns of the Louvre is using augmented reality to help people see museum masterpieces through fresh eyes ...

You might not think of a CAPTCHA check as a cybercrime lure, but if you fall prey to one, you may become infected with malware. Learn how to spot them with our guide.

QR codes may look like random checkerboards, but they rely on mathematics powerful enough to decode signals from deep space. Built on Reed–Solomon error correction, a QR code can still function even ...

The book underscores how a lack of robust marketing strategy can undermine even fundamentally strong businesses ...

Exchange4media provides latest and breaking news about advertising agencies, marketing, media, digital, television, ads, brand, print ad, radio marketing updates or trending topics - Exchange4media.co ...

For those of us who weren't paying attention, over the last few years, scientists around the world have been one-upping each ...

From conversational AI guides in museums and QR-enabled interfaces to immersive recreations of ancient worlds, AI can emerge less as a substitute and more as a powerful complement ...

With a foreword by late Piyush Pandey, the book explores the 'ask economy' and outlines frameworks on brand, demand ...

Starting Feb. 18, 2026, the Louvre Museum and Snap's Paris AR Studio will launch "The Incredible Unknowns of the Louvre," a free augmented reality experience that allows visitors to explore six works ...

Researchers at TU Wien in Vienna have created a QR code so small it can only be read with an electron microscope. The code measures roughly 1.98 square micrometers, with individual pixels about 49 ...

The record-breaking nano QR code is 37% smaller than the previous record holder and invisible to optical microscopes. A research team at TU Wien and Cerabyte just shrunk the QR code to an impossible ...

Just how small can a QR code be? Small enough that it can only be recognized with an electron microscope. A research team at TU Wien, working together with the data storage technology company Cerabyte ...