WWE counter programming AEW has become a new theme in recent months. Despite saying they don’t care about the competition, WWE keeps putting their shows against AEW. Earlier this month, Wrestlepalooza ...

Multiple times this past year, WWE has attempted to draw fans away from AEW by counter-programming their pay-per-views (PPV) with WWE and NXT premium live events (PLE). This has caused WWE to ...

WWE has come under fire recently for counter programming rival promotion All Elite Wrestling (AEW). This has led to WWE rescheduling premium live events (PLE) and creating new PLEs to attempt to draw ...

And now, it’s time for the annual Super Bowl counter-programming guide! When I started this a few decades ago, it was before streaming. Which means, this “what else is on TV besides the Super Bowl?” ...

AEW and WWE main roster PPV and PLE's will collide for the first time on September 20. On that day AEW will present it's annual All Out PPV event. In a counter programming move, WWE will run their ...

Tony Khan issued a candid response to a question regarding WWE counter programming big AEW events like Double or Nothing 2025 and All In. Tony Khan didn't hold back when asked about WWE counter ...

In the Ariel Helwani Show, Tony Khan opened up on WWE's strategy of counter-programming against AEW The AEW Boss understood how counter-programming works in Wrestling and noted it has been an age-old ...