Abstract: The increasing penetration of distributed energy resources (DERs) adds variability as well as fast control capabilities to power networks. Dispatching the DERs based on local information to ...

Palo Alto Networks came up well short on its profit guidance for the current quarter, outweighing stronger-than-expected performance in the most recent quarter. The cybersecurity company is looking ...

Jordan Rodericks and Patrick Simkins had at least two reasons to watch this year’s Super Bowl commercials more closely than most Richmonders. The pair’s newly launched ad agency, Two Birds, made its ...

The company, led by CEO Kristin Dolan, saw overall revenues fall 1 percent to $595 million as it looks to streaming subscription revenue growth to drive a pivot away from a legacy linear TV business.

Every year, the Dunkin' Super Bowl ad pays tribute to its native Boston — and this year's may have topped them all. Ben Affleck returned, trading the "DunKings" theme in from the last few years for ...

Digital advertising has always evolved alongside technology, but the pace of change over the past few years has been especially rapid. Privacy regulations, AI-driven ...

Mike Ryan posted data on the percentage of invalid clicks on the Google Ad Network, broken down by fraudulent clicks or likely accidental clicks. It shows the Google Display Network has the most ...

Google seems to be showing more and more ads in the local pack, aka Local Pack Ads. Just a couple of months ago, Google had ads on the local pack for less than 3% of tracked keywords; now it's up to ...

Forbes contributors publish independent expert analyses and insights. Nicole Kraft is based in Columbus, Ohio, and covers sports media. A FanDuel Sports Networks microphone sits on the sideline before ...

One of the nation’s biggest advertisers will use the most-watched TV event of the year to focus on just a sliver of its potential customer base. “We think it’s really important for us to show up in ...