Tamron launches a wireless lens dongle, Foundry acquires AI orchestration platform Griptape, Apple brings F1 to IMAX, and ...

As Snapchat continues to expand the utility of its augmented reality Lens technology, the social-media company has announced its first Lens designed to scan the surface of the moon as part of an Xbox ...

Snapchat has teamed up with Xbox for a collaboration that literally shoots for the stars. To celebrate the launch of The Outer Worlds 2, the two brands unveiled the first-ever Snapchat AR Lens that ...

Two months after Snapchat released its “Imagine Lens” for paying subscribers, the social media company is bringing the open-prompt AI experience to its 100 million U.S. users for free. Snap’s Imagine ...

Why is this important? By making the Imagine Lens free for all users, Snapchat is giving more users a chance to experiment with AI-generated Snaps. Why should I care? If you’re in the US, you can now ...

Snap unveiled updates to Lens Studio. Now it is easier to build engaging Lenses (AR experiences). These Lenses will be available in the Specs coming in 2026. Snap has been in the smartglasses space ...

The Chat feature of Google AI Studio allows users to interact with Gemini models in a conversational format. This feature can make everyday tasks easier, such as planning a trip itinerary, drafting an ...

Snapchat has announced a new “Lens+” subscription for its premium subscribers. It provides users access to hundreds of exclusive Lenses and AR experiences, apart from all the perks that come with the ...

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Snap has launched a stand-alone Lens Studio iOS app and web tool, the company announced on Wednesday. The new tools are designed to make it easier for anyone to create AR Lenses through text prompts ...

Snapchat has been experimenting with generative AI-powered augmented reality lenses in its app for the last couple years. Now, the company is allowing users to make their own with a new standalone app ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. As it continues to work on its advancing AR ...