Bad Bunny made music history with his Super Bowl halftime show performance, and now he has the hard facts to back it up. The reggaeton superstar, who headlined Apple Music's Super Bowl LX Halftime ...

The company, which produced the show, says it racked up about 4.16 billion cross-platform views in 24 hours. By Rick Porter Television Business Editor The producer of Bad Bunny’s Super Bowl halftime ...

Bad Bunny may have fallen short of the record for most-watched Super Bowl halftime show during his performance. But he quickly rose to the most-watched halftime show of all time hours after the event.

Some found it refreshing. Others… didn’t. Wherever you stand on the Bad Bunny Super Bowl Halftime Show, if there’s one thing that cannot be denied, it’s that it was wildly successful. According to Roc ...

Bad Bunny’s historic Super Bowl performance has set a new global viewership record, with more than 4 billion people watching the performance. On Monday, the NFL, Roc Nation (which co-produced the show ...

The 2026 Super Bowl halftime show was historic in many ways, including being the first halftime performance sung primarily in Spanish. And amid the hundreds of dancers swirling around Bad Bunny and ...

Country music had an unexpected presence during this year’s Super Bowl halftime — just not on the NFL stage. The event, organized by Turning Point USA, was billed as an alternative viewing option for ...