New QR-based customer loyalty program for B2C helps independent restaurants compete with large chains by turning ...

Starbucks’ recent overhaul of its loyalty program marks a significant shift for what has long been considered the benchmark ...

Add Yahoo as a preferred source to see more of our stories on Google. Philz Coffee is adding a new loyalty program, following its acquisition by private equity firm Freeman Spogli. (Courtesy of Philz ...

Web3 enables tokenized rewards stored on public blockchains, giving users full control and visibility. Rewards can be used ...

Add Yahoo as a preferred source to see more of our stories on Google. Krystal launched a points-based loyalty program this week across its store system called Club Krystal, the brand said in an ...

A tier system can make or break your loyalty program. At first glance, they might seem effortlessly manageable, maybe even a fun task to work on: Come up with a few cool names, set a point threshold, ...

Loyalty programs have long been a cornerstone of retail. They help brands retain customers, encourage repeat purchases, and build differentiation in crowded markets. Loyalty programs are also about ...