Snapchat has partnered with Gucci to launch the company’s first Sponsored AI Lens for a luxury fashion brand’s ad campaign, inviting users to interact with the history and styles of the brand. Powered ...

Snapchat is, for the first time, bringing its camera outside of its mobile app. The company just released a dedicated desktop app, called Snap Camera, which lets people use its signature augmented ...

You'd totally do it for the Snap if all your lenses looked like this. Look, I’m impressed with what app developers and third-party partners have created for Instagram, Facebook, and Snapchat using the ...

Snap OS 2.0 expands Spectacles AR features with spatial mapping and hand tracking; 46° diagonal view defines the display scope.

For decades, being a fan of anime meant maintaining a certain level of dedication. You didn’t necessarily need to learn Japanese (shout out to the subs), but you certainly needed to be in certain ...