The EU is threatening to take action against the social media company. It could be the start of a global reckoning.

The CMO role is evolving, blending data science with AI's unpredictability. Niva Bupa's Nimish Agrawal highlights the shift from SEO to AEO, emphasizing technology as a human empathy enabler. Leaders ...

Feed algorithms are not politically neutral. According to a recent study published in the journal Nature, using the algorithmic feed on X shifted users' political views toward conservative positions ...

In case you had any doubt, Elon Musk’s X has an algorithm that favors conservative content posted by political activists over liberal content or posts by traditional news media accounts, according to ...

The randomised experimental study builds on a growing body of research that shows how social media can shape political attitudes.

Social media features such as infinite scroll and personalised feeds can drive compulsive use. Experts argue that Big Tech ...

That’s the key takeaway from a new study published in the scientific journal Nature this month that examines the platform’s ...

A new study published in Nature has found that X's algorithm—the hidden system or "recipe" that governs which posts appear in your feed and in which order—shifts users' political opinions in a more ...

That’s the key takeaway from a new study published in the scientific journal Nature this month that examines the platform’s ...

Have you noticed that when you watch Instagram Reels and keep watching or liking videos related to a specific topic, like travel, you start seeing similar videos repeatedly? This happens because Reels ...