When you scan a QR code, your device reads the pattern and translates it into information, most often a link. That link then ...

Uniqode reports that brands can leverage packaging QR codes to build direct customer relationships, overcoming retail access ...

Cameron Nakashima joins producer/host Coralie Chun Matayoshi to discuss why QR codes are used, legitimate businesses uses, ...

Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for reliability and relevance.

Uniqode reports many QR Code strategies fall into the "one-scan trap," leading to missed customer lifetime value.

QR codes have become a convenience of modern life. Just scan the black and white mosaic with your phone’s camera and you can do everything from connect to your hotel room Wi-Fi to pay for that public ...

QR codes. For many of us, they’re synonymous with a) the pandemic, b) the ongoing lack of actual menus in bars and restaurants, and c) the fact that the world is now just that little bit more tiresome ...

Uniqode reports that dynamic QR Codes can route users to different destinations based on context, enhancing marketing strategies and user engagement.

QR Code engagement has plateaued. Uniqode's State of QR Codes 2026 found that 70% of consumers scan QR Codes monthly, and 47% report their scanning habits haven't changed. This stability signals a ...