Meta’s new attribution updates clarify click-driven and social interaction conversions, giving advertisers better insights for smarter campaign.

Threads users have complained about its recommendation algorithm since the dawn of time 2023. Users even started writing posts addressed to the algorithm, specifying the topics they wanted to see more ...

Meta on Wednesday debuted an AI feature called "Dear Algo" that lets Threads users personalize their content-recommendation algorithms. Threads users will be able to tell the Dear Algo tool what kinds ...

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DETROIT – That “easy money” or “rapid weight loss” ad in your social feed may actually be a scam. A recent Reuters investigation alleges that Meta, the parent company of Facebook and Instagram, earned ...

On the Monday, February 2, 2026, episode of The Excerpt podcast: A landmark trial asks whether social media giants like Meta knowingly designed addictive platforms, and if they can be held legally ...

After a few years of relatively stagnant viewership in and around the time of the COVID-19 pandemic, the Super Bowl has reclaimed its status as a perennially record-setting television event. The 2025 ...

Meta CEO Mark Zuckerberg made the case for his company's continued AI expansion — and its need to continue scaling infrastructure — after Meta's fourth-quarter earnings on Wednesday included a revenue ...

Ads are essential to Meta's business, and the company is investing heavily to make sure artificial-intelligence advancements will improve its ad products. CFO Susan Li highlighted that the company ...

The recent Andromeda update, the fastest and most advanced iteration to date of Meta’s ad-retrieval system, has dramatically changed the rhythm of Meta Ads. Delivery cycles are faster, creative gets ...

Meta Platforms Inc.’s better-than-expected sales outlook helped ease Wall Street concerns about plans for unprecedented spending on artificial intelligence this year. The social networking giant ...