Alexa Plus is getting a new personality -- actually, three of them. Amazon announced Wednesday that it is adding three styles to its generative AI assistant, with the idea that you'll want the app to ...

Amazon is giving you more control over how Alexa behaves during conversations and responses. Three “personality style” presets are launching today for Alexa Plus users in the US that allow you to make ...

Alexa Plus now offers three additional personalities to choose from, including a new Brief mode for shorter, direct responses ...

Amazon is letting Alexa+ users customize how the voice assistant communicates, choosing between Brief, Chill, and Sweet personality styles. It's a first for Alexa.

Amazon is introducing a new feature that will allow users to change the personality of its AI assistant, Alexa+. On Wednesday ...