Whenever it comes to putting something in your mouth, it pays to know what exactly it is and where exactly it's been. This ...

The National Advertising Division (NAD) of the Council of Better Business Bureaus has recommended that Colgate-Palmolive modify or discontinue certain advertising claims for its Sensitive Pro-Relief ...

Six individuals made complaints to the ad watchdog, challenging whether the repair claim was misleading. The TV ad for Colgate Sensitive Repair and Prevent toothpaste was created by VML (now VMLY&R) ...

If you’ve got teeth, then you’ve almost certainly dealt with tooth sensitivity before. So many factors can contribute to sensitive teeth, making brushing and enjoying life’s simple pleasures ...

This article was taken from the May issue of Wired magazine. Be the first to read Wired's articles in print before they're posted online, and get your hands on loads of additional content ...

TORONTO Colgate-Palmolive Canada has introduced its new Colgate Sensitive Pro-Relief toothpaste, which is positioned as the first and only toothpaste clinically proven to deliver instant and lasting ...

In a reprieve for Colgate Palmolive (India) Limited, the Bombay high court (HC) on Thursday allowed the multinational consumer products major to resume sale of its Colgate Sensitive toothpaste. HT ...

Colgate-Palmolive (India) Limited, the market leader in oral care, has extended distribution of Colgate Sensitive, a unique everyday toothpaste for patients with dentine hypersensitivity to make it ...

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