Audiences in Southeast Asia love Chinese micro series. In the US, interest in the format is picking up You have fast food and fast fashion, so why not fast soap operas? In our attention-deficit era of ...

“God of Wealth, when will you finally side with me?” One rainy night, after finishing overtime, the female protagonist Xuanle, exhausted, looks up at the sky and mutters this as she heads home. Xuanle ...

Micro-drama revenues in China are set to surpass the country’s domestic box office this year, according to a report by Media Partners Asia (MPA). The report focuses on the global serialized short-form ...