Skin products don't necessarily fall into the category of essential products for daily living, such as food and clothing. Visual merchandising can be an effective way to attract attention to skin care ...

Visual merchandising encompasses the way that you present product to grab the customer's attention. It can be specific promotional displays that introduce a new product or point attention to a ...

In visual merchandising, retail window displays are never just decoration. They are a critical tool for shaping brand id ...

Duggal Visual Solutions, a leader in creating immersive retail environments and large-scale experiential execution, has received multiple industry honors for its work with LEGO, recognizing excellence ...

Visual Merchandising (VM) has become very essential in marketing any retail business. A store derives as much of its identity, character and gravity from its physical contours, as from the products it ...

Visual merchandising (VM) is quite hard to explain. When I say that I work for a store or I name a fashion brand, people think I’m a sales assistant. So I say that I do styling in the store: we design ...

What is Fashion Industry & Merchandising? Drexel’s innovative Fashion Industry & Merchandising (FIM) major integrates visual design, merchandising, and business acumen for the fashion lifestyle ...

The Indian retail industry is undergoing a dynamic transformation. With a growing tech-savvy population and increasing internet penetration, consumer expectations are evolving rapidly. In this ...

Why do some customers walk into one particular store instead of another? Yes, a 50-something woman might not be hankering after a floral dress from Miss Selfridge, but an eye-catching window can pull ...

MILAN - Italy-based Brandart is in the midst of a transformation. The Lombardy-based firm, known around the fashion world as a leader in premium packaging, now aims to become a global one-stop ...