Global retailer Sunglass Hut is partnering with virtual reality technology developer Emperia — creating a virtual reality store called "Sunglass Hut Utopia." The virtual store features a gaming moment ...

J.Crew's immersive virtual store features six shoppable rooms and a Boathouse with interactive content highlighting the brand's heritage. Across the retail landscape, more stores are being built with ...

Alongside other major brands experimenting with virtual reality, direct-to-consumer athleticwear brand Alo Yoga has opened a virtual store that offers digital styling services, beauty and wellness ...

Meta Store, the company’s first physical storefront, will sell virtual- and augmented-reality devices. By Mike Isaac Meta, the company formerly known as Facebook, said on Monday that it planned to ...

Wendy’s took a trip to the Metaverse and opened its first virtual reality store. The fast-food chain partnered with Meta’s Horizon Worlds to unveil the Wendyverse on April 2. The Wendyverse features a ...

The Meta Store will open May 9 in Burlingame, California, and visitors are encouraged to “interact with everything” including the Portal video calling hub, Quest 2 virtual reality goggles and Ray-Ban ...

Social media giant Meta has arrived in Houston with a new store that allows shoppers to go hands-on with all of its products.