Forbes contributors publish independent expert analyses and insights. Leadership Strategist Dan Pontefract covers leadership and culture. If you’re looking to solve problems more effectively, the key ...

American psychologist Calvin S. Hall established the open field test (OFT) in 1932 to assess animal emotionality. 1 The OFT has evolved since then with modern technology, and its capacity to assess ...

image: Research by Brittany Solomon found that, regardless of how people personally view another person, they also are aware of how that person sees themselves, as well as how they are generally ...

Mental health has long been a taboo topic in many Asian cultures, especially those that prioritize the needs of the group over those of the individual. According to a September 2021 report by ...

Some say America is finally entering a post-racial age, one in which people of all races have equal opportunities. But scientific studies show racial prejudices persist. Researchers have found some ...

Brand perception today has an increasingly immense influence on consumer behavior and market positioning. Defined as the collective opinions, beliefs and emotions held by consumers toward a brand, ...

AMES, Iowa – Stephen Biggs noticed something missing from the conversations on campus about race and the Black Lives Matter movement. No one was talking about the influence of implicit bias, so the ...