With consumers looking for lower prices at the gas pumps, Shell is pushing through a new fuel discount program tied to its NASCAR team sponsorship of Team Penske that will see any customer who uses ...
Shell is leaning into their NASCAR footprint to give fans a feel a little help beyond the racetrack. Beginning with the start ...
Today, Shell announced a new and rewarding program for fans and all consumers tied to the 2026 NASCAR Cup Series race season.
It’s highly improbable a NASCAR Cup Series driver could win every race in 36-race season, but a creative promotion from Shell gives race fans their own trip to Victory Lane at the fuel pump. Shell ...
App users can now link their Shell Fuel Rewards program to their loyalty membership. "True North is excited to add the truerewards loyalty program to our customer journey," said Bailey Lyden, vice ...