Following its fourth collaboration with McLaren which dropped last month, Pure Electric has just unveiled its latest electric scooter: the Air4 Pro. As the fourth generation of the brand’s classic ...

Urban mobility is quietly undergoing a reset. As cities grow denser, congestion worsens, and sustainability targets tighten, how people move short distances is becoming just as important as how they ...

Fresh off the back of its first ever collaboration last month, Pure Electric has announced another release from its partnership with McLaren. The brands have come together to release a pair of special ...

The Lucid Air Pure electric car might be the smartest car yet. Lucid I recently spent a week driving the Lucid Air sedan around Los Angeles, and I can say for certain that the car is smarter than I am ...

Pure Electric has unveiled the Advance Flex folding e-scooter which comes in a compact design. The Advance Flex can be folded to a fraction of its size in 5 steps and is suited for last-mile trips. It ...

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