Simile, an AI startup, raised $100 million to develop a model predicting human behavior, including customer purchases and ...

Consumer intelligence models are struggling to keep pace with how people actually make decisions today, as consumer journeys ...

In 2020, the pandemic wreaked havoc on businesses. Many companies were forced to shutter their doors, while others had to adapt to survive. Since the world reopened, companies have been trying to ...

From discounts to luxury pricing, learn how fashion pricing psychology impacts consumer behavior fashion and drives modern ...