As movie studios battle one another at the box office with their summer blockbusters, toy manufacturers that have hooked their fortunes to these films are facing a similar fight as they vie for the ...

Orion Pax (voiced by Chris Hemsworth) transforms into Optimus Prime, the new Prime and leader of the Autobots, in Transformers One. Image via Paramount Pictures Hasbro is bringing the heavy artillery ...

Hasbro and Robosen are at it again with the famed autonomous Transformers toy robot, now featuring Megatron, the leader of the villainous Cybertron military faction known as Decepticons. For avid fans ...

Hasbro held their "Twas the Night Before" event at NYCC last night. The Transformers franchise was a major focus, as the company previewed a number of new toys and playsets coming out this year and ...