Back in 2001, tiny Gemmy Industries Corp. had trouble finding buyers for its inflatable yard figures. Few shoppers, and fewer retailers, wanted to gamble on a huge nylon snowman hooked up to a ...
PUMP-UP: Sunnei’s founders Loris Messina and Simone Rizzo are aiming to breathe fresh air into retail with their latest, irony-filled move: an inflatable pop-up format. Focused on celebrating the ...
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