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It's April 1, which means companies all over the world are doing the most when it comes to trying to prank us all. But Velveeta promises its newest release is anything but a joke. On Monday, the ...

Expensive-looking, “lived in” color is 100% in. Plume Creative/Getty Images As we look to 2024 hair color trends, there’s one throughline that shines brightly: quiet luxury. We’ve seen this in fashion ...

NEW YORK CITY (KATV) — VELVEETA fans can now showcase their love for the cheese brand with a newsemi-permanent hair dye. No, this is not an April Fool's joke. VELVEETA Gold's color is based off the ...

Kraft Heinz brand Velveeta today (April 1) has unveiled its first-ever hair dye, Velveeta Gold, a semi-permanent hair color inspired by the yellow hue of its cheese, per details shared with Marketing ...