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With the launch of iOS 14.5, apps are no longer allowed to access the IDFA or tracking advertiser on your iPhone, iPad, or Apple TV without your express permission, keeping your app data more private.

Apple has been the target of an antitrust complaint in Germany for three years over its App Tracking Transparency feature. ATT allows iPhone users to request that apps not track their activity between ...

Germany is evaluating Apple's proposed changes to address antitrust concerns over App Tracking Transparency (ATT), reports Reuters. Apple plans to tweak the text and formatting of the ATT consent ...

Autorité de la concurrence, France's antitrust watchdog, has fined Apple €150 million ($162 million) for using the App Tracking Transparency privacy framework to abuse its dominant market position in ...

The problems behind Meta's slump—TikTok and Apple's App Tracking Transparency—aren't going away anytime soon. Apple’s newest ad perfectly visualizes how App Tracking Transparency stops companies from ...