The debut of denim marks yet another exciting category expansion in Fabletics’ successful history of innovation, including the launch of Fabletics Men in 2020 and Fabletics Scrubs in 2023, as the ...

Today the innovative activewear brand Fabletics, launched by TechStyle Fashion Group in 2013, has created Fabletics Men, a new activewear label with a singular mission to “cater to guys that the older ...

CEO Adam Goldenberg told Retail Dive in January that shoppers expect athletic brands to offer casual products as apparel trends shift.

More than 30 percent of the brand’s 3 million VIP members said they would buy Fabletics denim, prompting the activewear company’s latest launch.

Alright, alright, alright (in my Kevin Hart voice). Comedian and actor Kevin Hart is lending his influence on men’s activewear by partnering with Fabletics Men. Kevin Hart’s partnership with the ...

Fabletics is launching a new denim assortment priced between $79.95 and $174.95 as the athleisure boom starts to slow down.

When Fabletics first launched in the summer of 2013, it seemed at first glance like just another activewear brand. Sure, there was a unique subscription model and firm celebrity ties but beyond that, ...

Kevin Hart has partnered with Fabletics, the activewear brand co-founded by Kate Hudson in 2013, to launch Fabletics Men. The collection, set to launch in late April, will consist of foundational ...

The couple's second collection was inspired by their love of the outdoors and features streetwear design touches. By Danielle Directo-Meston E-Commerce Editor “I’ve been involved in health and ...

When most people think of Fabletics, they think womenswear. But here's a secret: Menswear actually accounts for nearly one-third of the company's total sales, which are approaching $1 billion. Touted ...

Fabletics has introduced its first denim collection for both men and women, featuring 11 distinctive styles, three levels of stretch, seven unique washes, three inseam lengths and sizes ranging from ...