A capable email marketing service is essential for sending targeted ads, newsletters, special offers, or surveys to your customers. We help you choose the best one for your business based on our ...

Email marketing is a marketing must-have for businesses that are looking to grow their owned audiences and improve their marketing ROI. However, successful email marketing requires the right software ...

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

Mailchimp is one of the OGs of email marketing automation. Its user-friendly interface, free-forever plan, and full range of features have made it a must-have in every marketer's toolkit. The company ...

Automated email sequences drive efficiency and sales. Explore five powerful examples, from onboarding to cart abandonment, to engage your audience.

Marketing products and services is an essential part of business success, but the process can be difficult and frustrating. In fact, for many SMBs, marketing strategy is an afterthought, considered ...

Marketing CRM software is a sales solution that specifically aids businesses in creating and managing lead generation and nurturing through digital or in-person campaigns. Campaigns and strategies you ...

For many small- and medium-sized businesses (SMBs), the pandemic was the nudge they needed to embrace digital technologies, like email marketing software. Plus, new challenges like inflation and labor ...

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