We conduct a Car of the Year–style competition to determine which plug-in hybrid is best within its respective segment. The 2024 Toyota Prius Prime XSE and 2024 RAV4 Prime XSE sit at the top of their ...

How our yearlong review Prius Prime XSE Premium justifies its hefty price tag and the ways it doesn’t. Fixate on a list of car features, and you often miss the big picture. As much as we like new ...

Wait, the Prius Looks Cool Now? Like the equally new 2023 Prius hybrid (the one without a plug), the new Prius Prime receives a gob smacking glow-up. Admittedly, the old model set the styling bar ...

There’s a lot of discussion going around about which vehicle type we’re all supposed to be driving today. But I’m going to use this opportunity to describe why the current-generation Toyota Prius ...

If you're in the market for a reliable, efficient compact car, you're probably looking at the Toyota Prius and Prius Prime (now named — or, rather, renamed – Prius Plug-in Hybrid). Both offer ...

Electric cars may not be practical for everyone yet, but a plug-in hybrid Toyota Prius Prime may be the next best thing. The Prius Prime offers a substantial EV-only range for everyday driving. It’s ...

While a lot of automakers are charging headlong into the full electrification of their lineups with electric vehicles to challenge the domination of Tesla, Toyota has long advocated for a slower, more ...

We conduct a Car of the Year–style competition to determine which plug-in hybrid is best within its respective segment. After spending extensive time with our yearlong Prius Prime XSE test car and a ...