Cold calling isn’t dead, it’s just evolved. While digital channels dominate modern sales conversations, picking up the phone to start a relationship with a prospect who’s never heard of you remains ...

Sales techniques are vital in boosting your revenue, supporting customers, and raising your business profile. Because 71% of buyers want to hear from sellers early in the buying process, cold-calling ...

Members of Fast Company Executive Board share their expert insights. [Image: Courtesy of the individual members.] The Fast Company Executive Board is a private, fee-based network of influential ...

Cold calling is a sales strategy that involves phoning a potential customer unsolicited in the hopes of getting them to buy your goods or services. Granted, cold calling isn’t always the most popular ...

There is a growing debate among business executives from the SaaS world about the effectiveness of cold-calling. To cold call or not to cold call? That seems to be the pressing question. Cold-calling ...

The cold call is dead, at least for smartphones. But the phone conversation itself hasn’t lost its value; only the path to it has changed. Apple and Google have now both introduced technology that ...

These practical cold calling tips will help you and your team hit quotas early, maximize your time, and get better results. I understand why some people are too afraid to make cold calls — it’s hard, ...