Smartphones have quickly become powerful tools for brands and marketers to interact and engage with consumers. Mobile applications have especially paved the way in mobile marketing strategies, ...
Microsoft is updating the mobile reader apps for its Microsoft Tag barcodes to also scan Quick Response (QR) codes and read Near Field Communications (NFC) signals, saying it’s aiming to simplify the ...
In the earliest days of mobile wallets, there was much debate over whether to focus on using QR codes — which can be displayed on any phone's screen — or to wait for more phones to support Near Field ...
Backers of near-field communication technology for mobile payments made it plain on Tuesday they’re ready to fight back against quick-response codes, a rival technology that has won support not only ...
Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Jacob Beckley is Vice President of Innovation at full-service marketing ...
Marketers have become enamored of QR codes in the last few years, with the black-and-white icons popping up almost everywhere -- from magazines to subway posters to ketchup bottles. Barcode technology ...
Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook Every Wednesday and Friday, TechNode’s Briefing newsletter delivers a roundup of the most ...
Smartphones have quickly become powerful tools for brands and marketers to interact and engage with consumers. Mobile applications have especially paved the way in mobile marketing strategies, ...
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