The integration brings program-level contextual intelligence, brand suitability, and content transparency to Vesta’s ...
A quarter of all Connected TV (CTV) bid requests can’t be trusted. That doesn’t mean fraud every time. Sometimes, it’s incomplete data. Sometimes, it’s oversimplified or mislabeled content. And ...
DoubleVerify, a maker of ad authentication software, this week rolled out what it says is the industry's first certification program to detect ad fraud and invalid traffic (IVT) on connected TV (CTV), ...
LOS ANGELES, Aug. 26, 2025 /PRNewswire/ -- ElementalTV, a leading innovator in CTV advertising technology, has announced that it has been selected as winner of the "Best CTV Monetization Platform" ...
Gracenote Content Connect enables media ecosystem to precisely align ad campaigns and programming based on rich content signals NEW YORK, Dec. 4, 2025 /PRNewswire/ -- Nielsen's Gracenote, the power ...
RESTON, Va., July 15, 2025 (GLOBE NEWSWIRE) -- Comscore (Nasdaq: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced a multi-year partnership with HyphaMetrics, a ...
Add Yahoo as a preferred source to see more of our stories on Google. January Digital leads global brands and retailers to grow and adapt to consumer shifts and changing market conditions. The ...
REDWOOD CITY, Calif., May 04, 2021 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), a sell-side platform that delivers superior outcomes for digital advertising, today announced a fraud-free program for ...
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